Ashfield collaborate to provide integrated client solution
Ashfield Engage and MicroMass Communications deliver an outstanding patient experience strategy.
Providing innovative solutions and services is at the heart of what we do for our clients. In FY2020 a client was seeking a complex patient support programme (PSP). At the outset, the therapy area they required appeared to be crowded with a lot of generic alternatives, and secondly the client’s patient group had a history of treatment failure and non-compliance.
However, two of our business; Ashfield Engage and MicroMass Communications, collaborated to win the project and deliver an outstanding patient experience strategy, which included a nurse-led omnichannel patient support programme.
Launched in 2020, the programme is being delivered by nurse clinical educators from Ashfield’s US-based contact centre in Fort Washington, with support from MicroMass’ behavioural science programmes and insights.